How to Use Google Trends for Keyword Research (Beginner-Friendly Guide)

Google Trends is one of the most powerful free tools for SEO—yet many beginners don’t use it correctly. If you want to find trending topics, discover low-competition keywords, and increase your blog traffic quickly, Google Trends can be your secret weapon.

In this guide, you’ll learn how to use Google Trends step-by-step to improve your keyword research and boost your Google rankings.

---

What Is Google Trends?

Google Trends is a free tool by Google that shows:

What people are searching for

How search interest is changing over time

Which topics are rising or declining

Regional search interest

Seasonal patterns

It helps you choose keywords that can bring traffic now and in the future.

---

Why Google Trends Is Important for SEO

Here’s why SEO experts rely on it:

✔ Helps identify trending keywords

You can find keywords growing rapidly in popularity.

✔ Shows whether a keyword is declining

Avoid keywords that are losing search volume.

✔ Helps choose better topics

Write articles based on current demand.

✔ Reveals seasonality

For example, “weight loss tips” rises every January.

✔ Lets you compare multiple keywords

Helps choose the strongest topic for your blog.

---

How to Use Google Trends for Keyword Research (Step-by-Step)

Step 1: Enter Your Main Keyword

Go to Google Trends and type your keyword.

Example: blog SEO, keyword research, make money online

Check:

Search interest graph

Stability over time

Spikes or drops

A keyword with stable or rising interest = good topic.

---

Step 2: Change the Location and Time Range

For better insights:

Select India or Worldwide

Choose Past 12 months or Past 5 years

Why it matters:

Shows whether your keyword is seasonal

Helps you avoid declining topics

If the line is going down → avoid the keyword.

---

Step 3: Explore Related Topics & Queries

Scroll down to:

Related Topics

Related Queries

These sections show real trending searches.

Example related queries for “SEO”:

on-page SEO checklist

SEO tools for beginners

how to rank Blogger website

Use these as long-tail keywords for new posts.

---

Step 4: Use the Comparison Feature

Click Compare and add 2–4 keywords.

Example comparison:

SEO tips

SEO checklist

keyword research

blog optimization

Google Trends will show which topic has more interest.

Choose the keyword with:

✔ Higher interest

✔ More stable trend

✔ Better future potential

---

Step 5: Identify Trending Keywords (Rising Tab)

In Related Queries, you’ll see:

Top

Rising

Click Rising.

These are keywords that rapidly increasing in search volume.

Examples:

AI SEO tools

Google algorithm update

how to use ChatGPT for SEO

These keywords can help your blog rank faster because competition is low.

---

Step 6: Find Seasonal Patterns

Search keywords like:

travel tips

exam preparation

weight loss

festival shopping

Google Trends will show seasonal peaks.

Use this to schedule content before the peak months for maximum traffic.

---

Step 7: Use Google Trends for Blog Titles and Content Ideas

You can generate titles like:

Top SEO Trends in 2025 (Based on Google Trends Data)

Rising SEO Keywords You Should Target This Month

How to Use Google Trends for SEO (Step-by-Step Tutorial)

Use “Rising keywords” as article topics for fast ranking.

---

Best Google Trends Strategies for SEO

✔ Target stable and rising trends

Avoid keywords with declining graphs.

✔ Write about trending topics early

So your article ranks before competition increases.

✔ Combine Google Trends with Ubersuggest

To check search volume.

✔ Use “Breakout keywords”

Breakout = 5000% rise

These can explode in traffic.

✔ Check regional interest

Write content targeting high-search regions.

---

Examples of Google Trends–Based Keywords You Can Use

Here are 20 trending SEO-related keywords:

1. AI SEO tools

2. Google algorithm update 2025

3. SEO automation tools

4. free keyword research tools

5. how to rank Blogger website

6. SEO for small blogs

7. how to increase website speed

8. zero search volume keywords

9. programmatic SEO

10. topical authority

11. backlinks without guest posts

12. SEO for beginners 2025

13. mobile-first indexing

14. on-page SEO checklist

15. free traffic sources

16. low competition blog keywords

17. micro niche ideas

18. how to use ChatGPT for SEO

19. YouTube SEO trends

20. long-tail keywords list

These are perfect for new blogs.

---

Conclusion

Google Trends is one of the easiest and most effective free tools for keyword research. It helps you identify rising keywords, avoid declining topics, analyze trends, and create content that can rank faster on Google.

Use Google Trends before writing any article—it will save time and boost your SEO results.

How to Use Internal Linking to Boost SEO and Rank Faster on Google

Internal linking is one of the most powerful yet underrated SEO techniques. It helps Google understand your website structure, improves user experience, and boosts your rankings.

In this step-by-step guide, you’ll learn what internal linking is, why it matters, and how to use it correctly for maximum SEO results.

---

What Is Internal Linking?

Internal links are hyperlinks that connect one page or article on your website to another page on the same website.

Example:

A link from your SEO checklist article → your keyword research article.

These links help users navigate your site and help Google crawl it more efficiently.

---

Why Internal Linking Is Important for SEO

✔ 1. Helps Google Crawl Your Website Faster

Internal links guide search engine bots and show which pages are important.

✔ 2. Passes Link Juice (Authority)

Strong articles pass authority to weaker or new pages, helping them rank.

✔ 3. Improves User Experience

Readers stay longer and read more articles.

✔ 4. Builds Topical Authority

Google rewards websites where content is well-connected and organized.

✔ 5. Reduces Bounce Rate

Visitors click to related content, increasing dwell time.

---

Types of Internal Links You Should Use

1. Contextual Links

Links inside your article text.

These are the most powerful because they are natural and topic-related.

2. Navigational Links

Menu links, category links, sidebar links.

3. Footer Links

Useful for linking major pages like About, Contact, Sitemap.

4. Silo Structure Links

Linking articles within the same topic cluster.

---

How to Create a Strong Internal Linking Strategy

Step 1: Choose a Main Topic Cluster (Silo)

A silo is a group of related articles.

Example (SEO Silo):

Keyword Research

On-Page SEO

Off-Page SEO

Technical SEO

Google Tools

SEO Writing

Link all articles inside the silo to each other.

---

Step 2: Link New Articles to Old Articles

Whenever you publish a new post:

Link to older related articles

Update old articles to link back to the new ones

This creates a circular flow of link juice.

---

Step 3: Use Keyword-Rich Anchor Text (Naturally)

Anchor text = clickable text.

Examples of good anchor text:

keyword research guide

SEO-friendly blog writing tips

Google Trends keyword method

Avoid over-optimization like exact-match repeating anchors.

---

Step 4: Add 3–5 Internal Links Per Article

For beginner blogs:

Minimum: 3 links

Ideal: 5–10 links, depending on article length

Make sure links are:

✔ Relevant

✔ Helpful

✔ Natural

---

Step 5: Link Hierarchically (Top to Bottom)

Link like this:

Category Page → Main Article → Sub Articles

Example (SEO Writing):

Main Article: How to Write SEO-Friendly Blog Posts

Sub Article: Long-tail keywords guide

Sub Article: Google Trends keyword research

Sub Article: SEO checklist for beginners

This helps Google understand which pages are most important.

---

Step 6: Use Internal Links to Improve Low-Ranking Pages

Find pages stuck on Page 2 or Page 3 of Google.

Boost them by:

Adding 5–10 internal links from high-quality articles

Using keyword-rich anchor text

Refreshing the content around the link

Internal linking can move articles up by 10–20 positions easily.

---

Step 7: Use Tools to Audit Internal Links

Free tools:

Google Search Console → Links

RankMath Link Suggestions (WordPress)

LinkWhisper (paid)

Ahrefs Site Audit

These tools show pages with:

No internal links

Too many links

Weak link juice

Fixing these boosts your rankings.

---

Common Internal Linking Mistakes to Avoid

❌ Linking randomly just to add links

❌ Using the same anchor text for every link

❌ Linking to irrelevant content

❌ Not linking to deep pages (orphan pages)

❌ Overloading a page with 50+ links

❌ Ignoring silo structure

---

Best Practices for Maximum SEO Impact

✔ 1. Use natural anchor text

✔ 2. Keep links relevant

✔ 3. Link top-performing pages to new content

✔ 4. Ensure every article has at least 3 internal links

✔ 5. Use a clear silo structure

✔ 6. Prioritize user experience over SEO

✔ 7. Update internal links every 3 months

---

Example Internal Linking Map for JimmySEO

Let’s map 5 articles:

1. How to Do Keyword Research

2. How to Write SEO-Friendly Blog Posts

3. Google Trends for Keyword Research

4. Internal Linking Guide (This article)

5. On-Page SEO Checklist

How they should link:

Article 1 → Articles 2, 3, 5

Article 2 → Articles 1, 4, 5

Article 3 → Articles 1, 5

Article 4 → Articles 1, 2, 5

Article 5 → Articles 1, 2, 3, 4

This builds perfect topical authority.

Conclusion

Internal linking is one of the easiest ways to improve your Google rankings—especially for new bloggers. With a proper silo structure, relevant anchors, and consistent linking, your website can grow faster, gain authority, and attract more organic traffic.

Topical Authority in SEO: What It Is & How to Build It (2026 Guide)

Topical authority has become one of the most important ranking factors in modern SEO. Google no longer ranks websites based on single keywords alone — it now prefers websites that cover an entire topic in depth.

If your blog posts are not ranking even after doing keyword research, the reason is often a lack of topical authority. In this guide, you’ll learn what topical authority is, why it matters for SEO, and how to build topical authority step by step so your blog can rank higher in Google search results.

In this guide, you’ll learn:

What topical authority is

Why Google relies on it

How beginners can build it step-by-step

Real examples

A complete topical map strategy

Let’s get started.

---

What Is Topical Authority in SEO?

Topical Authority means your website is seen by Google as an expert on a specific topic.

Example:

If your blog publishes 20–40 helpful articles about SEO, Google will treat your site as an SEO expert, even if it’s new.

Topical authority = Trust + Expertise + Content Depth.

---

Why Topical Authority Matters for Google Rankings ?

✔ 1. Helps You Rank Faster

When Google trusts your expertise, your new articles rank within days—not months.

✔ 2. Boosts All Articles in the Same Niche

Publishing in one focused niche increases the authority of all related pages.

✔ 3. Helps You Outrank Big Websites

Even small blogs can outrank high-authority sites if they have deeper topic coverage.

✔ 4. Builds User Trust

Visitors prefer websites that cover topics thoroughly.

✔ 5. Reduces Keyword Difficulty

Google easily understands and ranks websites with strong topical context.

---

Key Steps to Build Topical Authority

Choose One Core Topic for Your Blog

Don’t write random topics.

Good example:

SEO, Blogging, Digital Marketing.

Bad example:

SEO + Recipes + Technology + Travel.

Stick to one niche until you build authority.

---

Create Comprehensive Pillar Content

A topical map is a collection of connected articles.

Example topical map for an SEO blog:

Cluster 1: Keyword Research

How to do keyword research

Google Trends keyword research

Long-tail keywords guide

Zero search volume keywords

Competitor keyword analysis

Cluster 2: On-Page SEO

On-page SEO checklist

Image optimization guide

Title tag optimization

Meta description writing tips

Internal linking (Article 14)

Cluster 3: Off-Page SEO

Link building strategies

Guest posting guide

Social signals for SEO

Brand mentions

Cluster 4: Technical SEO

Core Web Vitals

Mobile-first indexing

Sitemap optimization

Robots.txt best practices

Cluster 5: Blogging for SEO

SEO-friendly blog posts

Content writing tips

How to update old articles

Blogging mistakes to avoid

This forms a perfect topical structure.

---

Publish Supporting Cluster Pages

Google needs content volume to understand your authority.

Publishing slowly = delayed authority.

Publishing in clusters = fast authority.

---

Use Strategic Internal Linking

Internal linking connects all your topical pages.

✔ Link new articles to old ones

✔ Link old ones back to new ones

✔ Keep clusters tightly connected

This creates a topic network that Google loves.

---

Examples of Strong Topical Authority (SEO Sites)

Each topic should include:

Beginner guides

Step-by-step tutorials

FAQs

Comparison posts

Mistake/benefits list

Tools list

Case studies

This tells Google:

> “This website covers the entire topic.”

---

Common Mistakes to Avoid

Google prefers fresh, updated content.

Update articles every:

3 months for trending topics

6–12 months for evergreen topics

Add:

✔ New data

✔ Updated strategies

✔ New FAQs

✔ Internal links

---

Tools to Plan Topical Authority Content

You don’t need many links.

Even 5–10 backlinks from niche-relevant sites boost:

Trust

Indexing

Rankings

Avoid spam links—they destroy authority.

---

Tools to Build Topical Authority

You can use these tools:

Google Trends

AnswerThePublic

Ubersuggest

Ahrefs (paid)

LowFruits (for clusters)

KeywordTool.io

AlsoAsked.com

These help you understand user intent and create topic clusters.

---

Real Example: How New Blogs Build Topical Authority Fast

Imagine your website publishes:

12 articles on keyword research

10 articles on on-page SEO

8 articles on writing SEO content

Total = 30 articles within the same niche.

Google quickly understands:

> “This website is highly relevant for SEO topics.”

This leads to:

Faster indexing

Higher rankings

More organic traffic

---

Final Thoughts on Building Topical Authority

Question Yes/No

Do you post in one clear niche?

Do you have topic clusters?

Do you interlink your posts?

Do your articles cover all subtopics?

Do your articles answer user intent?

Do you update your old content?

If you get 4–5 “Yes”, you’re building authority.

---

Conclusion

Topical authority is the backbone of SEO in 2025 and beyond. If you want to rank your articles faster and outrank your competitors, focus on building deep, connected, helpful content around one niche.

A strong topical map, consistent publishing, and smart internal linking will make your website stand out in Google’s eyes.

On-Page SEO Checklist to Rank Your Blog in Google

On-Page SEO in 2026: Complete Step-by-Step Guide

On-page SEO is the foundation of ranking on Google. No matter how good your keywords are or how many backlinks you build—if your on-page SEO is weak, your articles won’t rank.

This guide will show you exactly how to optimize your blog posts step-by-step using the latest 2025 on-page SEO techniques. Perfect for beginners, Blogger users, and new website owners.

---

What Is On-Page SEO?

On-page SEO (also called on-site SEO) is the process of optimizing the elements inside your webpage so Google can understand your content better and rank it higher.

It includes:

Keywords

Headings

Title tags

Meta descriptions

Image optimization

Internal links

URL structure

Content quality

On-page SEO tells Google:

> “This page is relevant, helpful, and deserves to rank.”

---

Why On-Page SEO Is Important

✔ Helps Google understand your topic

✔ Improves user experience

✔ Boosts ranking for target keywords

✔ Helps rank without backlinks

✔ Essential for new blogs

✔ Increases organic traffic

Good on-page SEO can rank articles even on brand-new domains.

---

How to Do On-Page SEO (Practical Steps)

Below is the most updated, beginner-friendly checklist you can use on every blog post.

---

1. Do Proper Keyword Research

Choose:

1 primary keyword

4–6 secondary/LSI keywords

Example:

Primary Keyword → On-Page SEO Checklist

Secondary Keywords → SEO tips, title optimization, meta description guide

---

2. Title Tag Optimization 

Your title should:

✔ Contain the primary keyword

✔ Be simple and clear

✔ Promise value

✔ Avoid clickbait

Example:

How to Do On-Page SEO in 2025 (Step-by-Step Checklist)

---

3. URL Optimization 

Your URL should be:

Short

Clean

Keyword-rich

Example:

❌ myblog.com/how-to-do-on-page-seo-in-2025-step-by-step-checklist

✔ myblog.com/on-page-seo-checklist

---

4. Write an SEO-Optimized Introduction

Your intro should:

Include the primary keyword

Tell users what they’ll learn

Be 3–5 lines long

Example:

> On-page SEO is the key to ranking on Google in 2025, especially for new bloggers. This checklist will help you optimize your articles step-by-step.

---

5. Header Structure Best Practices

Google scans headings to understand your content.

Use:

H2 = main sections

H3 = subpoints

H4 = detailed notes

Never skip heading hierarchy.

---

6. Keyword Placement Throughout the Content

Google checks early paragraphs for relevance.

Example:

> On-page SEO helps Google understand your page’s content…

---

7. Use Your Primary Keyword Naturally (3–5 Times)

Place in:

Title

Intro

One H2

Body content

Conclusion

Avoid keyword stuffing.

---

8. Use LSI & Semantic Keywords

Examples for this article:

SEO optimization

meta tags

page structure

ranking factors

LSI keywords help Google understand context.

---

9. Write High-Quality, Helpful Content

Google rewards:

Clear explanations

Unique insights

Examples

Step-by-step guides

Visuals

Avoid long, boring paragraphs.

---

10. Add Internal Links

Link to at least:

2–4 related articles

1 category page

1 major guide (pillar page)

Internal linking boosts topical authority and ranking.

---

11. Add External Links to Authority Sources

Examples:

Google Search Central

Moz

Ahrefs

HubSpot

External links increase trust.

---

12. Image Optimization (Alt Tags, Filenames)

Every image must include:

✔ Alt text

✔ Compressed file size

✔ Relevant file name

Example alt text:

“on-page SEO checklist for beginners”

---

13. Use a Table of Contents (TOC)

TOC helps:

Improve user experience

Reduce bounce rate

Earn jump links in Google

---

14. Improve Readability

Use:

Short paragraphs (2–4 lines)

Bullet points

Bold text

Simple vocabulary

Google loves readable content.

---

15. Add FAQs at the End

This improves:

User experience

Keyword coverage

Chances of featured snippets

---

16. Meta Description Optimization

Example:

> Learn how to do on-page SEO in 2025 with this complete step-by-step checklist. Perfect for beginners looking to boost ranking and organic traffic.

Include primary keyword + benefit.

---

17. Add Schema Markup (Optional but Powerful)

Types:

Article schema

FAQ schema

How-To schema

Schema increases click-through rate (CTR).

---

18. Improve Page Speed

Do this:

Compress images

Use lightweight themes

Reduce scripts

Enable lazy loading

Fast loading = better ranking.

---

19. Make Your Article Mobile-Friendly

Most traffic comes from mobile.

Ensure:

Responsive layout

Large fonts

Clean spacing

---

20. Add a Strong, Keyword-Optimized Conclusion

Example:

> On-page SEO in 2025 is all about helpful content, strong structure, and smart optimization. Follow this checklist every time you publish and your rankings will grow naturally.

---

21. Update Your Articles Regularly

Update every:

3 months (for trending topics)

6–12 months (for evergreen content)

Add new insights, FAQs, and internal links.

---

Conclusion

On-page SEO is the core of ranking on Google. If you follow this complete 2025 checklist—keyword research, optimized titles, headings, readability, internal links, and a strong structure—you will see a huge improvement in your search rankings.

This guide is perfect for:

New bloggers

SEO beginners

Blogger/WordPress users

Anyone wanting to rank content faster