Google Trends is one of the most powerful free tools for SEO—yet many beginners don’t use it correctly. If you want to find trending topics, discover low-competition keywords, and increase your blog traffic quickly, Google Trends can be your secret weapon.
In this guide, you’ll learn how to use Google Trends step-by-step to improve your keyword research and boost your Google rankings.
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What Is Google Trends?
Google Trends is a free tool by Google that shows:
What people are searching for
How search interest is changing over time
Which topics are rising or declining
Regional search interest
Seasonal patterns
It helps you choose keywords that can bring traffic now and in the future.
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Why Google Trends Is Important for SEO
Here’s why SEO experts rely on it:
✔ Helps identify trending keywords
You can find keywords growing rapidly in popularity.
✔ Shows whether a keyword is declining
Avoid keywords that are losing search volume.
✔ Helps choose better topics
Write articles based on current demand.
✔ Reveals seasonality
For example, “weight loss tips” rises every January.
✔ Lets you compare multiple keywords
Helps choose the strongest topic for your blog.
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How to Use Google Trends for Keyword Research (Step-by-Step)
Step 1: Enter Your Main Keyword
Go to Google Trends and type your keyword.
Example: blog SEO, keyword research, make money online
Check:
Search interest graph
Stability over time
Spikes or drops
A keyword with stable or rising interest = good topic.
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Step 2: Change the Location and Time Range
For better insights:
Select India or Worldwide
Choose Past 12 months or Past 5 years
Why it matters:
Shows whether your keyword is seasonal
Helps you avoid declining topics
If the line is going down → avoid the keyword.
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Step 3: Explore Related Topics & Queries
Scroll down to:
Related Topics
Related Queries
These sections show real trending searches.
Example related queries for “SEO”:
on-page SEO checklist
SEO tools for beginners
how to rank Blogger website
Use these as long-tail keywords for new posts.
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Step 4: Use the Comparison Feature
Click Compare and add 2–4 keywords.
Example comparison:
SEO tips
SEO checklist
keyword research
blog optimization
Google Trends will show which topic has more interest.
Choose the keyword with:
✔ Higher interest
✔ More stable trend
✔ Better future potential
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Step 5: Identify Trending Keywords (Rising Tab)
In Related Queries, you’ll see:
Top
Rising
Click Rising.
These are keywords that rapidly increasing in search volume.
Examples:
AI SEO tools
Google algorithm update
how to use ChatGPT for SEO
These keywords can help your blog rank faster because competition is low.
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Step 6: Find Seasonal Patterns
Search keywords like:
travel tips
exam preparation
weight loss
festival shopping
Google Trends will show seasonal peaks.
Use this to schedule content before the peak months for maximum traffic.
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Step 7: Use Google Trends for Blog Titles and Content Ideas
You can generate titles like:
Top SEO Trends in 2025 (Based on Google Trends Data)
Rising SEO Keywords You Should Target This Month
How to Use Google Trends for SEO (Step-by-Step Tutorial)
Use “Rising keywords” as article topics for fast ranking.
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Best Google Trends Strategies for SEO
✔ Target stable and rising trends
Avoid keywords with declining graphs.
✔ Write about trending topics early
So your article ranks before competition increases.
✔ Combine Google Trends with Ubersuggest
To check search volume.
✔ Use “Breakout keywords”
Breakout = 5000% rise
These can explode in traffic.
✔ Check regional interest
Write content targeting high-search regions.
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Examples of Google Trends–Based Keywords You Can Use
Here are 20 trending SEO-related keywords:
1. AI SEO tools
2. Google algorithm update 2025
3. SEO automation tools
4. free keyword research tools
5. how to rank Blogger website
6. SEO for small blogs
7. how to increase website speed
8. zero search volume keywords
9. programmatic SEO
10. topical authority
11. backlinks without guest posts
12. SEO for beginners 2025
13. mobile-first indexing
14. on-page SEO checklist
15. free traffic sources
16. low competition blog keywords
17. micro niche ideas
18. how to use ChatGPT for SEO
19. YouTube SEO trends
20. long-tail keywords list
These are perfect for new blogs.
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Conclusion
Google Trends is one of the easiest and most effective free tools for keyword research. It helps you identify rising keywords, avoid declining topics, analyze trends, and create content that can rank faster on Google.
Use Google Trends before writing any article—it will save time and boost your SEO results.
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